How our community-driven fitness programme is revolutionising health and fitness for South Asian women by using the power of Bollywood dance

Backed by a ground-breaking 2015 study published in the BMJ Open
Diabetes Research & Care, the programme offers a culturally relevant solution to
address type 2 diabetes and obesity, which disproportionately affect South Asian communities.
The study demonstrated that Bollywood dance sessions significantly improved blood sugar levels (HbA1c) and promoted weight loss among South Asian women with type 2 diabetes. The intervention’s cultural relevance was key in increasing participant engagement and attendance, making it an effective tool for long-term health improvements.
Bollyfit Active: Turning Evidence into Action
Bollyfit Active is bridging the gap between traditional fitness and cultural familiarity,
empowering South Asian women to take control of their health through vibrant,
energetic Bollywood-inspired dance classes.
Shamime, Founder and Director of Bollyfit Active CiC, says: “The research clearly shows that culturally relevant excerise programmes can have a transformative impact on health. At Bollyfit Active, we bring this evidence to life by creating a safe, welcoming space for South Asian women to enjoy fitness while improving their health outcomes.”

The British Medical Journal Research
The 2015 study involved an 8-week intervention where South Asian women attended
Bollywood dance classes twice a week. The results included:
A significant reduction in blood sugar levels (HbA1c), a key marker of diabetes control.
Weight loss among participants who attended at least 10 of the 16 sessions.
Increased engagement thanks to the cultural familiarity of Bollywood dance.
This evidence underpins Bollyfit Active’s mission to provide a sustainable, enjoyable,
and a health-focused solution for South Asian women.
Addressing a Critical Health Challenge
South Asians are up to six times more likely to develop type 2 diabetes than other
populations, according to the NHS. Yet, many fitness programmes fail to engage this
community effectively. Bollyfit Active offers a culturally relevant solution, breaking
barriers to fitness and making health improvements accessible to all.
Join the culturally relevant exercise movement
Bollyfit Active invites women to join its classes and experience the joy and benefits of
Bollywood dance. With a vision to reduce health disparities and create inclusive fitness
opportunities, the programme is set to transform lives – one dance at a time.
Read the BMJ 2015 research study in depth.
or more information about Bollyfit Active contact: Shamime Jan, Founder, and Director Bollyfit Active CIC
07867854778
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